Word-of-Mouth Marketing

The Welcome Committee is a grassroots marketing service that acquaints new movers with local merchants, professionals and civic organizations throughout Lake Norman. Our personal introductions connect new consumers with the products and services they need at a critical time in their decision-making process as they seek to establish buying loyalties. Our friendly welcome visit, along with your housewarming gift offers and coupons help to shape a positive first impression of your business.

Did you know you can lose up to 25% of your customer base each year due to relocation alone? Factor in additional losses from aggressive competition, and your total customer base could shrink up to 50% annually.

While many people move away, many more are moving in. Lake Norman’s population is expected to grow by 50% over the next 25 years. Welcome Committee can help your business reach out to new residents to capture your share of the market, gaining long-term, loyal customers.